Internet consumption of media and entertainment is exploding, driven by services such as YouTube and Netflix, new direct streaming offers from CBS, HBO and ESPN, as well as Internet-connected mobile devices. The consumption explosion is straining operator networks, resulting in poor subscriber QoE even in advanced broadband and 4G/LTE environments. In addition, dynamic events such as the World Cup and software updates, like iOS 8, cause traffic spikes that also impact the subscriber experience, a key factor in customer retention.
PeerApp’s UltraBand open content caching platform augments operator networks to offer accelerated - local - delivery of Internet content of all types to end-subscribers. The PeerApp approach improves subscriber QoE by eliminating buffering or stalls, increases operational efficiency, and opens service delivery and monetization opportunities. With the move to 4K/Ultra-High Definition (UHD) video, the PeerApp solution becomes even more important for meeting subscribers’ QoE Expectations.
Beyond video, UltraBand is able to cache a wide range of content types. In fact, UltraBand's caching engine is organized around content classes, rather than on specific services, sites or originating URLs. As a result, UltraBand is extremely resilient to service changes, knows how to handle dynamic URLs, and facilitates rapid adoption of new content formats and protocols that are constantly emerging.
Supported Content Classes and Content Type Examples
Progressive Download / Progressive Download / HTTP Chunk-Based Streaming
YouTube video, pandora, dailymotion, todou, youku, msn movies, veoh, yahoo video, metacafe, aol video, divx
Adaptive Bitrate (ABR) Video
Microsoft Silverlight HSS, Netflix
HTTP File Sharing
RapidShare, Dropbox, PutLocker, DLFree
Software Update Services
Windows Update, Apple Software Update, anti-virus
iTunes, App Stores, eBooks, Ringtones
Web Application Data
Google Maps, Farmville, Flickr, Tumblr, gaming
Peer-to-Peer File Sharing Sharing
BitTorrent, eDonkey, Gnutella